The writers for Business Week
Arik Hesseldahl is a technology writer for BusinessWeek.com. In addition, he writes the Byte of the Apple column. Previously, Hesseldahl was a senior editor and technology columnist at Forbes.com. Before that, he was senior editor at Electronic News, a contributor to Electronic Business Asia, and a reporter, columnist, and business editor at Idaho State Journal. Hesseldahl is a graduate of the University of Oregon and Columbia University Graduate School of Journalism.
Bruce Einhorn is Asia regional editor in BusinessWeek's Hong Kong bureau. He was previously the Asia technology correspondent. Einhorn joined BusinessWeek as a Taiwan stringer in 1993. Prior to BusinessWeek, Einhorn was a Taiwan stringer for the Los Angeles Times, the Asian Wall Street Journal, and Journal of Commerce. Einhorn is a graduate of Princeton University. In 1996 and 1998 he received the Overseas Press Club's Morton Frank Award for the best business reporting from abroad.
Burt Helm is the marketing department editor for BusinessWeek. Prior to this position, he was a staff writer for BusinessWeek Online, a position he assumed in September, 2004. Previously, Helm held positions at Inc. and Maxim. Helm is a graduate of Yale University, holding degrees in both English and physics.
David Welch is the Detroit bureau chief for BusinessWeek. Previously, he was a correspondent in the Detroit bureau. Welch joined BusinessWeek in 2000 after being an auto writer for The Detroit News. Prior to that, he was an associate editor at the Dallas Business Journal. He is a graduate of the University of Pittsburgh.
Heather Green is an associate editor for BusinessWeek. Green started at BusinessWeek in 1997, breaking ground on a series of Internet trends. Prior to BusinessWeek, Green worked for three years at Bloomberg News. Green holds a graduate degree from the Institut d'Etudes Politiques de Paris and an undergrad degree from the University of Virginia. Her awards include the New York Press Club Crystal Gavel Award and the Front Page Award from the Newswomen's Club of New York.
Jena McGregor is the Management Dept. editor for BusinessWeek, a position she assumed in December, 2005. Prior to BusinessWeek, McGregor was an associate editor at Fast Company. She was also with SmartMoney, where she held numerous positions, including staff writer and staff reporter. McGregor is a graduate of the University of Georgia.